Comments on: Internet Marketing White Paper: A Dynamic Market By Randy Zlobec http://www.randyzlobec.com/2008/07/30/internet-marketing-white-paper-a-dynamic-market-by-randy-zlobec/ Tue, 06 Jan 2009 00:26:12 +0000 http://wordpress.org/?v=2.2.2 By: Danny Brown http://www.randyzlobec.com/2008/07/30/internet-marketing-white-paper-a-dynamic-market-by-randy-zlobec/#comment-42 Danny Brown Sat, 02 Aug 2008 00:28:38 +0000 http://www.randyzlobec.com/2008/07/30/internet-marketing-white-paper-a-dynamic-market-by-randy-zlobec/#comment-42 These are great nuggets of information, Randy. Sadly, too many people are still "locked in the past" and think that just using one form of marketing is good enough. Aside from the big boys that you mention here, if people want to see how websites market themselves to stay ahead of the game, they only need to check out the first entries for search results. You'll usually find a mixture of: * Unique content, freshly updated * SEO-friendly URL Image tags with SEO-enhanced links * A live and constantly updated blog These are just what you see on the outside - behind the scenes are just as important cogs, like meta tags and descriptions. Unless people realize that Internet marketing involves a whole gamut of activities, they'll continue to be the ones that are asking "Why don't I place on Google?". Great post - thanks! These are great nuggets of information, Randy. Sadly, too many people are still “locked in the past” and think that just using one form of marketing is good enough.

Aside from the big boys that you mention here, if people want to see how websites market themselves to stay ahead of the game, they only need to check out the first entries for search results.

You’ll usually find a mixture of:

* Unique content, freshly updated
* SEO-friendly URL
Image tags with SEO-enhanced links
* A live and constantly updated blog

These are just what you see on the outside - behind the scenes are just as important cogs, like meta tags and descriptions.

Unless people realize that Internet marketing involves a whole gamut of activities, they’ll continue to be the ones that are asking “Why don’t I place on Google?”.

Great post - thanks!

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